
The Downtown Association is involved in numerous activities and programs:
- Work in collaboration with its Property-Based Improvement District (PBID) for ongoing improvements to downtown’s cleanliness, security, aesthetics and delivery of services.
- Advocate on a number of issues that affect downtown business and property owners
- Enhance the image of downtown and attract new visitors through year-round marketing, public relations, and special events.
- Facilitate the development of parking, housing and retail.
- Provide assistance to downtown business and property owners on day-to-day concerns, working to cut “red tape,” simplify processes and find new solutions.
- Committees
Programs
- Hawaiian Airlines / Kristi Yamaguchi Downtown Ice skating rink
- Downtown Farmers’ Market at San Pedro Square
- Starlight Cinemas
- Dine Downtown
- South First Fridays and Street Market
- Downtown Doors project
- Downtown Dimension newsletter
- Downtowner Online electronic newsletter – to subscribe or submit an event, email sjda@sjdowntown.com
- Marketing of downtown parking
- Holiday lighting and décor
- Downtown improvements to its districts: Arena/Diridon Station, City Hall, Convention Center / Cultural, St. James Park and Vicinity, San Jose MarketCenter, San Pedro Square, South First Area, Historic
- Downtown Arts & Dining section in the Official Visitors Guide
- Downtown Arts & Dining gift certificates
- Neighborhood marketing materials
- Downtown Parking website
- San Pedro Square web site
San Jose Downtown Association Financials
SJDA’s Revenues and Expenses for 2012
SJDA’s 2012 Financial Review
SJDA’s Revenues and Expenses for 2011
SJDA’s 2011 Financial Review
SJDA’s Revenues and Expenses for 2010
SJDA’s 2010 Financial Review
To become a member, email Ellen Lee, and include the name of your business, contact name, address, phone number and web information, if you have a website.






