Take part in SJDA’s 15th annual Dine Downtown San Jose, our version of Restaurant Week, highlighting downtown’s vibrant and diverse food scene. Attract new customers to your restaurant, offer a new menu item to your loyal customers, and get everyone talking about your creative dishes. Participation is free!

  • Dine Downtown is an 11-day promotion (Thursday, July 13 – Sunday, July 23) giving people two (2) full weekends to “dine downtown.”
  • Dine Downtown’s extensive marketing and advertising campaign includes posters throughout downtown; print, radio and digital advertising; a dedicated page on our website; social media and numerous email blasts and newsletters, reaching tens of thousands of potential customers. 
  • Restaurants offering a Dine Downtown special will be featured on the Dine Downtown webpage, which attracts over 10K page views during the promotion.
  • Local and Bay Area foodie influencers will promote the participating restaurants and the event on Instagram and TikTok. 
  • Last year Dine Downtown social media posts reached 220K people on Instagram between July 20-31 driving more people to and creating awareness and buzz for downtown restaurants.

Prix Fixe Menu

Traditional restaurant week option. Specially priced three-course meals, including appetizer, entrée and dessert (excluding beverages, tax and gratuity).

Chef Special

Showcase your chef's creativity by offering a special dish for Dine Downtown that might not be on your regular menu.


Food & Drink Pairing

Small plates with a craft beer, an entrée with a specialty cocktail, dinner with a wine pairing, a sandwich and soda or a specialty coffee and pastry. You choose the pairing and we will promote it.

We use gift cards to promote Dine Downtown with our media and marketing partners through print, radio, online and social media. To further support our downtown businesses, SJDA will purchase $25 and $50 gift cards from featured restaurants at a buy one, get one rate. If you would like to participate and offer matching gift cards,  please let us know when you complete the sign-up form.

  • Due Now – Sign up for Dine Downtown. 
  • Monday, June 26 – Prix fixe menus, chef specials and/or food and drink pairings are due. You will receive an email reminder with more details.
    The sooner we post the details of your offer, the more people will see it. A press release will be sent out to the media and influencers on Wednesday, June 28, and editors and bloggers will want to share the Dine Downtown offers with their readers, viewers and followers.
  • Friday, July 7– Chef bios and/or feature recipes are due. Both are encouraged, but not required to participate. Please send them to jcarlson@sjdowntown.com.

If you have questions or would like help creating your Dine Downtown special, please contact Julie Carlson at jcarlson@sjdowntown.com or (408) 691-6544. 

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